A local agency is named brand creative lead for a Texas-based distillery, a whiskey brand gets a new ad from a Richmond firm, and an area restaurant group gets updated websites.
Media/Marketing/Advertising
The Pitch: Advertising and marketing news for 12.13.22
A founding member of Arts & Letters’ leadership team takes a job with the Brandcenter, a production studio hires a chief growth officer, and a local bedroom furniture store rebrands with help from an area firm.
The Pitch: Advertising and marketing news for 11.29.22
The state lottery gets its first campaign from its new lead agency, a local middle school for girls hires two firms for a brand refresh, and a former museum marketing director launches her own PR firm.
Martin Agency’s Cavallo named to global leadership post, will remain CEO at Martin
“I didn’t want to give up Martin. I wrestled with the choice, and then I decided: what if I ask for both, which I know is rare and perhaps unorthodox,” she said.
Creative Q&A: Martin Agency’s Jordan Muse
Following the lead of his father, whose former L.A.-based agency was the first minority-owned firm hired by Nike for its “Just Do It” campaign in the early 1990s, Muse has found his way into leadership roles at Martin.
Architecture, marketing firms band together to buy Northside office building
Red Orange Studio has moved into the building its owners bought with the couple behind 510 Architects, which plans to move in next year.
The Pitch: Advertising and marketing news for 11.8.22
A national legal services company gets its first campaign from a Richmond agency, a new cafe in Jackson Ward enlists a local firm for branding, and several area shops collaborate on an ad campaign for a regional bank.
Communications firm finds new office with help from owner’s hairdresser
Rhudy & Co. has set up shop in Carytown after five years in Scott’s Addition’s Dairy Bar building, which is slated for redevelopment.
Creative Q&A: Marcel Jennings, Ad Person of the Year
The associate director and professor at VCU’s Robertson School of Media and Culture is its third faculty member there in six years to receive the honorary title.
The Pitch: Advertising and marketing news for 10.25.22
A campaign for Richmond Ballet adds new imagery, a local agency hires a creative director, and a brand campaign for VPM wins an award.